By collecting, storing, and analyzing large amounts of data, companies gain insights into customer behavior and market trends that allow them to act preemptively ahead of their competitors. In a time when economic inflation is on everyone’s mind, digital technologies are streamlining business processes to reduce costs, improve efficiency, and achieve pricing advantages.
Being that WEI is a technology services and solutions provider, you may assume that our use of the word “campus” refers to the campus network that connects an institution’s devices within a specific geographical area. These campus networks are typically comprised of multiple interconnected subnets, each one serving a specific building or building cluster within a comprised area.
On the other hand, when we talk about today’s modern “campus” we aren’t just talking about technology. We’re also referring to the modern college campus. A traditional college campus requires connecting thousands of students with their instructors and peers to nurture ideas and promote learning. The modern college campus provides students and faculty access to shared resources such as computers and servers, as well as theaters, workout facilities, public gathering places, and sporting arenas. The campus network and the college campus have a lot in common: higher education institutions can maximize their effectiveness to engage students and ensure their success by fusing these two campus concepts together.
The tentacles of a college campus is similar to a township that includes residents, retail businesses, restaurants, government services, administrative offices, and public gathering spots. There can be lots to do with so many connected experiences, and that’s what brings us to location-based networking (LBN).
LBN utilizes location data to connect people with other users or resources nearby. Anyone with a smartphone is familiar with the concept of using Google Maps for instance. You can find all the pizzerias within a five-mile area, identify their serving hours and average wait time. You can share your location with your closest friends who might be nearby. Many restaurants provide their customers the ability to pay their bill with their phone. This holistic experience is what students desire as 95% of them prefer a digitally-connected community.
Prospective students have grown up with the concept of LBN whether they are technologically minded or not. They expect it, which is why colleges and universities must provide the LBN experience to attract and retain students. WEI has identified five ways that LBN improves and maximizes the campus experience:
Juniper Networks has proven success in developing and delivering LBN solutions to higher education institutions. Find out how schools such as Dartmouth College and the University of Louisiana Monroe are leveraging location-based networking to fully maximize and leverage the campus network to provide modernized, streamlined, connected digital experience for students and faculty. It is why every college needs the Juniper Network driven by Mist AI.
Next Steps: This white paper by WEI identifies how Juniper Networks' location-based networking helps higher education institutes overcome complex technology challenges. Readers will better identify: